Welcome to PRO PLAN for pet owners


When you look at a healthy dog or cat, the benefits of feeding top quality nutrition are clear.


That’s why PRO PLAN formula has only high quality ingredients, scientifically formulated to help your pet enjoy a long and healthy life. Developed by PURINA vets and nutritionists, the PRO PLAN range combines a powerful combination of essential nutrients, carefully optimised, to support your pet’s key protective systems.


The result being – a complete pet food that provides them with a lifetime of natural protection.

PRO PLAN Dog Range

The PRO PLAN product range is carefully tailored to meet the specific requirements of dogs at each life stage.

PRO PLAN Cat Range

PRO PLAN is carefully formulated using high quality ingredients to help cats live a long and healthy life.

PRO PLAN Science

Where scientists apply the power of nutrition to enhance every aspect of pet health and care.